Thursday 16 October 2014

Logo development

Creating the logo as a vector image:
I started by turning my sketch into a vector, these below are my first attempts, however I do not like how they have turned out. They are too wide, I definitely like the one without a fill colour as well.
 
 
 
Same logo with type:
I prefer the logo alone without type, the consumer will already know what the product is therefore they do not need to be told.
 
The centre logo on the top is one of the strongest, I will use this design, however black is too harsh for the natural and minimal brand, I think that a soft grey or neutral tone would work best. 
 

 

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